Achtung! CoFound. Your business start-up.

It is a great advantage not to have to start out alone with your experience and expertise, however extensive, but to be able to leverage the momentum of a well-known brand. It makes a difference whether, for example, you say at a chemistry meeting, "I have just founded my company and therefore don't have any cases or references to show yet," or whether you can say, "I have just founded with Achtung!. Achtung! successfully communicated the opening of the Elbphilharmonie in Hamburg worldwide, realised Sun Warning Flag together with HeimatTBWA\, implemented the #unfollowme campaign together with Heimat, has been working for eBay and mobile.de for more than ten years, handles corporate communications for Hansgrohe and has just launched the parody of the Calvin Klein campaign with Jeremy Allen White!

A new venture is more likely to succeed in partnership with an agency that has already been active and growing for 25 years. Its experience and business expertise provide enormous support. Achtung! assistance also includes seasoned processes and standards. Entrepreneurs can also access an IT team to take care of things like servers, computers, mobiles, iPads, email accounts and GDPR compliance as well as data backups. Accounts and controlling help with invoices, reminders and payments. A solid HR department handles any necessary recruitment, deals with payslip deductions and holiday requests, probation appraisals, feedback discussions and annual performance reviews and organises training opportunities. Self-promotion and marketing give you media presence and new business opportunities.

“I also know from experience that there are many, many expensive mistakes a founder can make. One thing’s for sure – setting up your first business involves doing lots of things for the first time and you have to learn the hard way, often at a high and avoidable cost. Because there simply isn’t the experience available, things can sometimes go wrong. And some of these things may just push a business to the brink of collapse. It doesn’t have to be like this. It can be done differently.”

Achtung! works for more than 50 renowned brands and companies. It makes a huge difference whether founders call somewhere out of the blue and say, "Hello! I'm from XXX and would like to introduce myself!" or whether a consultant from Achtung! says to an existing customer, "I've brought my colleague from Achtung! X with me today. With a few ideas." Just 10 or 15 years ago, companies were mostly founded from scratch and on their own. Founders could do a lot themselves or with just a few people. Today, however, disciplines, trades and skills are so fragmented and differentiated that a comprehensive team is needed to cover even the most important tasks.

"Anyone who starts a business together with the Achtung! Group, which already combines trades and specialist knowledge, can access this immediately."

It means independence, as long as it is desired. And it means help as soon as it is needed. When founding a company with Achtung! CoFound, it is always a company that carries the name and DNA of Achtung! and in which Achtung! holds the majority of shares. And it should always be a company that complements our offering in a meaningful way, enabling cross-selling in an uncomplicated and direct manner that benefits the new company.

"We don't do reporting for its own sake, and we don't micromanage, but we are there when advice is needed. We don't restrict. We want to liberate. We believe in entrepreneurship. And we trust in it."

People who are enthusiastic about challenge, who put their heart and soul into every assignment, who want to do something remarkable. 

“We’re looking for entrepreneurial personalities with an extraordinary passion to create something unique.”